Four major credit card companies have banded together to make it easier to shop online by removing the need to key in personal account numbers and passwords at checkout. Visa, Mastercard, American Express and Discover launched their click-to-pay solution last October, with the idea that it would remove one of the hassles of shopping online […]

The launch of MAC Underground shows that beauty brands are getting serious about building exclusive channels and communities for product drops. How will this streetwear-originated retail tactic influence their digital strategies? Initially popular with streetwear brands, the drop retail model soon caught on with luxury labels – and now beauty brands are jumping on the […]

Walmart this morning announced a new partnership with e-commerce shopping platform, Shopify, now used by over 1 million businesses. The deal will open Walmart’s Marketplace to Shopify’s small business sellers, with the goal of bringing 1,200 Shopify sellers to the marketplace this year. The partnership will greatly expand the reach of the participating brands by […]

As fashion companies rush to catch up in the face of an unpredictable post-COVID future, they are evolving their digital capabilities in reaction to rapidly changing conditions. Direct effects of COVID-19 have caused such fallout that the global fashion and luxury industry has possibly changed forever. Fast off the mark, businesses closed physical stores, switched […]

Electronics retailer JB Hi-Fi announced on Thursday it saw total sales in the second half to date jump 20 per cent, as it kept its Australian stores open during lockdown and served the growing number of customers buying online. The Good Guys saw a 23.5 per cent sales growth in the same period, though forced […]

WeChat (Weixin in Chinese) is the largest social media app in China. Launched in 2011, it has already grown to over a billion monthly active users, dominating the social media and messaging space in China. WeChat is now a go-to channel for merchants to promote their brand and sell their products in China. If you […]

Have you ever heard the term “analysis paralysis”? It’s the concept that too many choices can inhibit a person’s ability to make a decision. It’s like when a visitor is on your website and there are too many places to look or there’s a confusing design. When this happens, visitors won’t convert. As a marketer, […]

Fashion label Hugo Boss is expanding its online reach to the Asia Pacific market. The German brand has added 22 more countries to its e-commerce portfolio, including Australia, New Zealand, Japan and Singapore, along with markets in Europe. Customers from those countries can now access Hugo Boss’ latest collections from their home and have products […]

Robotic Process Automation (RPA) is potentially one of the most low-risk and high-value automation approaches available to the enterprise. RPA tools let you program a bot to perform any number of tasks typically performed by humans, freeing those people up to devote their time to more important tasks. Among the possible benefits of RPA: cost reduction, operations […]

Move over pop-up shops, there’s a new digital-meets-physical invasion that’s got the likes of Walmart, Uniqlo, CVS, Adidas, ASICS and Nespresso serving commerce through connected boxes. Intelligent vending machines are popping up everywhere consumers are found — from airports to school campuses, business parks, subways, arenas, bars and festivals. The global intelligent vending market is […]